Conair

Holidays and Heritage Months

the brief

For internal employee messaging, Conair wanted to celebrate diversity, equity, and inclusion through various nationally-recognized holidays and heritage months, from Veterans’ Day to Black History Month.

I integrated existing Conair branding with appropriate imagery and colorways to illustrate Conair’s commitment to diversity, equity, and inclusion.

Since Conair is a company that produces beauty products, I made sure to focus on hair and makeup applications within each as well as the designated imagery.

MLK Day (January)

Black History Month (February)

Women’s History Month (March)

Asian-American and Pacific Islander Heritage Month (May)

LGBTQIA+ Pride Month (June)

Hispanic Heritage Month (September–October)

Veterans’ Day (November 11)

MyConair Global

In addition, Conair was redesigning its internal employee portal system and needed a new logo for it.

Here were some of the initial possibilities:

And we eventually went with this one:

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